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Grow with Us

Advertising & Partnership Opportunities in Thunder Bay Tourism

Tourism Thunder Bay offers meaningful ways for local businesses and tourism operators to get noticed, grow their reach, and connect with the travellers who are actively looking for their next great experience.

Each year, we connect with millions of potential visitors, travel writers, meeting planners, and tour operators from around the world. These audiences are already planning trips and searching for authentic, memorable experiences—and our goal is to make sure your business is part of what they discover when they choose Thunder Bay.

Last year alone, the region welcomed more than 500,000 visitors, and that number continues to grow. By partnering with us, you’re not just promoting your business—you’re becoming part of a larger effort to strengthen the entire tourism industry in our region. When local businesses succeed, the destination becomes stronger for everyone.

We’re here to help you get there. Our team works alongside partners to expand visibility, strengthen marketing efforts, open doors to new audiences, and provide practical tools that support business growth and long-term success.

Every partner receives a basic business listing in our Business Directory. From there, there are opportunities to expand your presence through paid advertising placements designed to increase visibility to visitors actively planning their trips.

Partners are also included in the Thunder Bay Experience Magazine, our official visitor guide, which distributes more than 60,000 printed copies annually and is viewed by thousands more online. Additional advertising options are available for those looking to stand out even further.

To help drive real-world exposure, we also offer brochure distribution through our local visitor centres, giving travellers direct access to your printed materials while they are already exploring the area.

Our Travel Media Program opens the door to valuable media exposure. We regularly host and support travel writers, content creators, and media professionals from across North America and beyond. Partners can be featured by sharing story ideas and experiences that showcase what makes their business unique.

Events and happenings are also promoted through our Official Tourism Calendar, where partners can submit listings at no cost to reach both residents and visitors planning their stay.

Beyond promotion, partnership also means access to knowledgeable support. Our team understands tourism marketing, visitor experience, and destination development. We can offer guidance on everything from digital marketing and social media to customer service training, funding opportunities, event support, and more.

Let’s Build Something Bigger Together

The value of partnership goes far beyond advertising. It’s about connection, collaboration, and helping your business thrive in a growing tourism economy. If you’re ready to reach new customers, strengthen your presence, and take advantage of the tools available to tourism operators in Thunder Bay, we’re here to help make it happen.

Take advantage of this great opportunity!

Tourism Thunder Bay is looking for local attractions interested in reaching new markets and showing visitors how much there is to see and do in our amazing city.

Tourism Thunder Bay will pay 50% of your Attractions Ontario membership over three years to help you reach new guests and help us raise Thunder Bay’s profile as a family fun destination.

  • 100% of your first year membership,
  • 50% of your second year membership
  • The third year will be your responsibility for the full membership.

For more information visit: attractionsontario.ca/membership-requirements

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