Thunder Bay + Pass
Are you looking for an exciting way to showcase your business to new audiences?
Tourism Thunder Bay is inviting local businesses to participate in the Thunder Bay + Pass, an incentive program that connects event attendees with exclusive offers from businesses across the city.
The Thunder Bay + Pass is designed to get event attendees to explore all that Thunder Bay has to offer.
Your business can register an offering here for free, to be included in the program which will be promoted to corporate, sport, and cultural event occurring in Thunder Bay. Participating is flexible as your business can choose an offering that works for you, whether it is a discount, value-add, or exclusive experience. Offers could include financial incentives such as BOGO deals, percentage discounts, dollar-off promotions, or a free item with purchase. Non-financial incentives are also welcome, such as priority seating, backstage tours, or other unique experiences.
By joining the program, your business can reach new customers, highlight local products and services, and help create memorable visitor experiences that showcase what makes Thunder Bay special.
Tourism Thunder Bay will promote the program directly to event organizers and attendees. Participating businesses simply need to ensure front-line staff are aware of the offer, which attendees will access digitally through the Driftscape app.
*This program is ongoing and businesses may opt-out at any time
Benefits
- Connect with event attendees who may not otherwise discover your business, before they even arrive
- Encourage more walk-through traffic
- Special offers can drive additional purchases at your business
- Participation is free, giving you added exposure without additional advertising expense
- Build brand awareness among visitors and event organizers
- Help create a more memorable and welcoming experience for people attending events in Thunder Bay
- Contribute to a stronger local economy by encouraging attendees to explore and spend locally
